March 10 - 12

Vik draws on more than 20 years of consulting experience across multiple functional areas in travel, transport, and logistics to advise organizations as they design networks, improve pricing sophistication, drive better on-time performance, and schedule crews efficiently.

Ari Turner is an executive who built his career at the crossroads of Sales, Product, Operations and Finance. Proven and consistent results in advertising sales, across all platforms and screens. On the cutting edge of where the industry currently sits, with knowledge of where it has been, and foresight where it is going. A visionary, strategic leader and operational manager who leads by example and delivers results via executional excellence and understands the importance of collaboration across teams to achieve unified success.

As Vice President Revenue Operations for Discovery, Jaime's focus is ensuring Pricing, Yield Management, Order Management, and Campaign Delivery are seamless and scalable through all touch points. His career has focused on business process engineering and optimization with a highlight on developing technology that intelligently manages and empowers the end users to keep moving without bottlenecks on pricing, approvals, or availability requests. His background in Airline Revenue Management has led him to adopt a dynamic pricing model that retains the classic quarterly rate card but makes soft adjustments to plans based on market dynamics and elasticity.

He and his team have been Operative customers since 2014 and are blazing new trails by integrating SAS stored processes within order creation to achieve real time pricing and inventory information.

Peyton Marcus is 20-year veteran of the digital media industry with proven ability to build top-performing professional service and operations teams. Extensive experience executing operations and revenue strategies both internally and for customers. Provided consulting services to over half of the top US digital media companies including Hulu, NBCU, Time, Inc., Turner, Comcast, Cox Media Group, CBSi, Wall Street Journal, Gannett, Pandora, Kelley Blue Book, and washingtonpost.com. Grown revenue through sales, partnerships, and happy customers.

With 2 decades of experience in advertising and technology, Seema Patel is a seasoned media executive with extensive expertise in launching new businesses and supporting multi-platform solutions. She has been the driving force of many new, innovative product roll-outs throughout her career and is one of the leading experts in addressable and advanced advertising. Seema is passionate about building solutions that bridge strategy with efficient execution in order to scale effectively.

In her current role as Vice President, Partnership Development at Viacom, Seema leads the effort with MVPD partners and internal stakeholders to onboard new addressable inventory sources onto Viacom's vast portfolio of data driven assets. Her role includes strategy, business development, and implementation. During her tenure, Viacom has built the largest Addressable TV footprint in the country spanning across live linear, VOD, & OTT platforms. This effort has supported triple digit growth in Viacom's Advanced Marketing Services revenue.

Previously, Seema was a key stakeholder in the launch of the DIRECTV's Addressable advertising platform, playing a critical role in the design, pricing, and roll out of the first-to-market STB Addressable Advertising product. She created system solutions and business processes that were unique to the marketplace and ultimately, ended up becoming the benchmark for others in the industry to emulate. Her technology platform design transformed targetable television and drove double digit, top line revenue growth for the business. She also spearheaded the launch of D2 Media Sales, which was the industry's first live linear addressable platform for the political marketplace.

Seema also took a lead role in defining systems strategy & operations for a combined ad sales organization during the AT&T/DIRECTV integration. She led the effort to create system solutions & streamline processes to support a $2B+ business.

Seema is also a co-founder of Tech Bae, a networking organization dedicated to advancing equality by creating meaningful connections and developing opportunities for women across all levels within the ad tech & media landscape. She is passionate about creating a community to create kinship and foster mentoring for junior rising stars in the industry.

Yolanda Middleton Ryan is the VP of Network Operations for TV One and CLEO TV. In this role, Yolanda develops the strategies for day-to-day operational procedures as well as solves real-time operational issues. She collaborates with her network operations counterparts including Commercial Operations, Programming and Production, Scheduling, Marketing and Finance. Yolanda lends her years of production experience to assists with outward and inward facing Network projects such as TV One's tent pole programs Urban One Honors and The NAACP Image Awards.

Yolanda most recently spearheaded the launch of CLEO TV in January 2019. CLEO TV is a lifestyle and entertainment network targeting Millennial and Gen X women of color. With 25 years of experience in broadcast operations and with broadcast systems, Yolanda laid the operational groundwork for the dual network environment.

Yolanda's passions are gardening and writing a children's book series.